Gastronomy & Events · 2026 · Denkfabrik Karlsruhe
A relaunch built on audience research
A full relaunch that gives equal room to the restaurant and the event space — with a custom reservation flow and a CMS admin area so the team can manage everything themselves.
The Challenge
Denkfabrik is a restaurant and an event location in one — both needed equal space on the site. The brand felt dated, and the team wanted to manage content themselves without involving a developer for every change.
The Solution
A full relaunch built on audience research: UX/UI redesign, a refreshed brand, a custom reservation flow, and a CMS-powered admin area. The team updates content independently while the technical base stays fast and SEO-ready.
The Result
Rebuilt from a flat one-pager into a real multi-page architecture: visitor numbers more than doubled, the SEO score hit 100/100, and a 2/2 agentic-browsing result leaves the site ready for AI-driven search (GEO) — with content the team manages itself.
John is highly competent, creative, and always brings great ideas to the table! 😊